The UK’s third largest commercial radio brand
Second only to Heart and Capital, Smooth is the UK’s largest adult contemporary radio brand, playing a relaxing mix of music from iconic artists across the years, broadcasting nationally. Presenters include Kate Garraway, Myleene Klass and Tina Hobley.
The majority of the Smooth audience are female at 56%
ABC1 adults make up 50% of Smooth’s audience
45% of Smooth listeners are aged 55+