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The UK’s third largest commercial radio brand

Second only to Heart and Capital, Smooth is the UK’s largest adult contemporary radio brand, playing a relaxing mix of music from iconic artists across the years, broadcasting nationally. As well as Smooth and Smooth extra, listeners across the UK can also enjoy the relaxing sounds of Smooth Country & Smooth Chill. Presenters include Kate Garraway, Myleene Klass, Tina Hobley and Angie Greaves.

audience

Smooth is for those who love to be busy but also need to unwind sometimes in an oasis of calm. Playing a Relaxing Music Mix, Smooth offers a place to kick back and indulge.

5.7m

weekly UK listeners

demographics

The majority of the Smooth audience are female at 56%

ABC1 adults make up 50% of Smooth’s audience

53% of Smooth listeners are under 55

digital monthly

1.7m

unique users

586k

video views

9.5m

social reach

radio

On FM in almost every location across the UK, nationally on DAB on Smooth extra, Smooth Country & Smooth Chill, and worldwide on Global Player, Smooth is one of the UK’s biggest commercial radio stations.

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