The UK’s third largest commercial radio brand
Second only to Heart and Capital, Smooth is the UK’s largest adult contemporary radio brand, playing a relaxing mix of music from iconic artists across the years, broadcasting nationally. As well as Smooth and Smooth extra, listeners across the UK can also enjoy the relaxing sounds of Smooth Country & Smooth Chill. Presenters include Kate Garraway, Myleene Klass, Tina Hobley and Angie Greaves.
The majority of the Smooth audience are female at 56%
ABC1 adults make up 50% of Smooth’s audience
53% of Smooth listeners are under 55