Today, Global, the Media and Entertainment group, has led a clarion call, across all of its radio brands, to “Applaud Our NHS Heroes”, encouraging people up and down the country to join together on Thursday 26th March, at 8pm, to deliver an enormous ‘thank you’ to NHS staff.
The call-to-action, which was launched this morning at 0815 across LBC, Heart, Capital, Capital XTRA, Smooth, Classic FM, Radio X and Gold, will encourage people around the UK, to ‘Clap for Carers’ from their windows, balconies, front doors or roof tops, this Thursday evening, to thank NHS workers who are helping to fight the battle against coronavirus. Every Global radio show will reinforce the sentiment of the significance of the nationwide ‘shout-out’ at regular intervals, throughout the day, thereby amplifying the importance for as many people as possible to join in on Thursday 26th March at 8pm.
This nationwide tribute is in recognition of the overwhelming and exhaustive plight of NHS staff across the country for their around-the-clock commitment to caring for patients throughout this unprecedented and uncertain time. At 8pm this Thursday evening, all Global radio brands will stop everything to take a minute to ‘Applaud our NHS Heroes and Clap for Carers’ by collectively asking the public to put their hands together and ‘make some noise’ for the doctors, nurses, carers, GP’s, pharmacists and all the NHS staff who are working to extremes to help those affected by coronavirus and to care for the sick.
Each radio brand with also amplify the trending hashtag #ClapForOurCarers on their social media platforms.
“Over the past two weeks we have received an overwhelming number of sympathetic messages for NHS workers from our listeners. We have also heard directly from NHS staff about their plight to stem the spread of this deadly and unprecedented virus and to care for the many people who are being affected by it.
Across every Global station, the outpouring of support for the NHS during this challenging time has been incredible and it therefore seems fitting that we use our 25 million listeners to amplify awareness of applauding our NHS heroes, thereby delivering the most enormous and deserved tribute, this Thursday night.”
James Rea, Global’s Director of Broadcasting