Global, the Media & Entertainment group, has today confirmed a number of key executive appointments for its newly created outdoor division.
Today, Leon Taviansky, formerly CEO Exterion Media, has been appointed CEO – Outdoor. Whilst Jonathan Lewis, previously CEO Outdoor Plus has been named as Executive Director – Outdoor. Both of these appointments will report directly into Stephen Miron, Global’s Group CEO and will be tasked with bringing together Global’s three highly valued outdoor assets, Exterion Media, Primesight & Outdoor Plus.
Jason Cotterrell, formerly Chief Strategy Officer & Managing Director, Exterion Media UK, is appointed COO – Outdoor, and will report directly into Leon Taviansky.
In addition, Global has made the significant decision to bring the outdoor commercial team under the umbrella of their existing commercial team, overseen by Mike Gordon, Global’s Chief Commercial Officer, which will now be expanded to include a dedicated outdoor team. The outdoor commercial team will be led by Nigel Clarkson, who was formerly Exterion Media’s Chief Revenue Officer and is now appointed Commercial Director – Outdoor, reporting directly into Mike Gordon.
Naren Patel will step down as CEO of Primesight but will continue to consult for Global’s outdoor division over the next 12 months. Matt Teeman, formerly Managing Director Primesight, will leave the organisation.
“I am delighted that Leon Taviansky has agreed to become CEO of our new outdoor division. His excellent track record in transforming and building companies, particularly at Exterion, makes him the ideal person to lead Global’s outdoor division, one of the largest outdoor advertising companies in the UK & Europe. Together with Jonathan Lewis, Leon has the skill and knowledge to enable Global to expand its expertise and scale across these territories. I would like to extend my congratulations to our newly appointed outdoor leadership team and welcome them to the Global family.”
Stephen Miron, Group CEO, Global
Leon Taviansky, Global’s newly appointed CEO – Outdoor, said: “I am hugely excited to be leading the outdoor division of Global. I have always had the highest regard for Global and their success in creating a world class radio business, and look forward to this unique opportunity to create a world class outdoor business as well.”
With over 250,000 outdoor advertising points across the UK alone, alongside a thriving international business, Global’s outdoor division has an impressive combined portfolio including the Transport for London (TFL) advertising contract for London Underground, over 1,500 rail stations across the UK including all four metro systems – Newcastle, Liverpool, London and Glasgow, the largest supply of bus advertising in the UK with more than 36,000 buses and major airport advertising partnerships including Glasgow, Manchester, Stansted and Gatwick. Finally, Global has a substantial roadside presence across the UK of both digital and classic sites, including some of London’s most iconic premium digital sites.
It is envisaged that Global’s newly integrated outdoor division will launch in Autumn 2019.