{"version":"1.0","provider_name":"Global Nederland","provider_url":"https:\/\/global.com\/nl","author_name":"Suzanne Ketelaar","author_url":"https:\/\/global.com\/nl\/author\/suzanne-ketelaarglobal-com\/","title":"Zo zorg je voor extra bereik: combineer de kracht van TV en Out-of-Home. - Global Nederland","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"ylmUsKvtVc\"><a href=\"https:\/\/global.com\/nl\/de-kracht-van-tv-en-out-of-home\/\">Zo zorg je voor extra bereik: combineer de kracht van TV en Out-of-Home.<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/global.com\/nl\/de-kracht-van-tv-en-out-of-home\/embed\/#?secret=ylmUsKvtVc\" width=\"600\" height=\"338\" title=\"&#8220;Zo zorg je voor extra bereik: combineer de kracht van TV en Out-of-Home.&#8221; &#8212; Global Nederland\" data-secret=\"ylmUsKvtVc\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/global.com\/nl\/wp-content\/uploads\/2023\/11\/Samsung-winc-Stadshart-wk8-DA-59-scaled.jpg","thumbnail_width":2048,"thumbnail_height":1365,"description":"Campagnes zijn bijna drie keer effectiever met de juiste mediamix. Het wordt steeds uitdagender om via \u00e9\u00e9n traditioneel kanaal zoals TV, de massa te bereiken. Dit komt doordat mensen minder frequent lineair TV kijken en er nog slechts een handvol programma\u2019s zijn waarmee je in \u00e9\u00e9n klap een miljoenenpubliek bereikt.\u00a0Hoe vul je het lagere TV-bereik effectief aan met (Digital) Out-of-Home?"}