{"id":12148,"date":"2025-12-01T09:57:35","date_gmt":"2025-12-01T08:57:35","guid":{"rendered":"https:\/\/global.com\/nl\/?p=12148"},"modified":"2025-12-01T09:59:08","modified_gmt":"2025-12-01T08:59:08","slug":"stem-van-de-straat-enschede","status":"publish","type":"post","link":"https:\/\/global.com\/nl\/stem-van-de-straat-enschede\/","title":{"rendered":"Stem van de Straat: jongeren uit Enschede laten hun stem horen"},"content":{"rendered":"

Kinderen uit Enschede laten hun stem horen via buitenreclame<\/h2>\n

 <\/p>\n

Global\u2019s Stem van de Straat zet buitenreclame in als maatschappelijk podium.<\/p>\n

 <\/p>\n

\n

In oktober vond de tweede editie van Stem van de Straat plaats, onderdeel van ons Global Make Some Noise project. Na een eerste editie in Amersfoort mochten deze keer kinderen en jongeren uit de Enschedese buurt Velve en Dolphia hun stem laten horen via buitenreclame.<\/p>\n

<\/div>\n<\/div>\n
\n

Voor deze editie werkte we samen met de gemeente Enschede, buurthuis Dolphia, Stichting Alifa en 053jongeren. Tijdens een creatieve middag gingen ruim vijftien kinderen uit de wijk aan de slag om te tekenen wat zij belangrijk vinden in hun buurt: wat ze leuk vinden, wat ze missen, en wat beter kan. Ze kregen daarbij hulp van jongerenwerkers en van 053jongeren, dat regelmatig helpen bij dit soort projecten.<\/p>\n

Buitenreclame als maatschappelijk podium<\/strong><\/p>\n

<\/div>\n

Mathijs Pattinama, onze creatief marketeer, leidde de creatieve sessie. De tekeningen zijn precies zoals de kinderen ze hebben gemaakt professioneel uitvergroot en verwerkt tot zes grote posters. Deze zijn nu, rondom Black Friday, te zien in de bushokjes in de wijk van de kinderen. Juist op een moment dat alles draait om kopen, richt Stem van de Straat de aandacht op luisteren.<\/p>\n

Daarnaast ontwierp Jarno Slok, een van onze creatieve designers, een zevende poster. Deze poster is gebaseerd op de tekeningen van de kinderen en vertaalt hun idee\u00ebn naar een professioneel ontwerp.<\/p>\n

Annick Liefting, accountmanager bij Global: ‘Buitenreclame staat letterlijk midden in de samenleving. Met Stem van de Straat willen we ons medium inzetten voor maatschappelijke impact. Het is onwijs mooi om \u2013 naast commerci\u00eble campagnes \u2013 ook dit soort boodschappen te laten zien. Zo cre\u00ebren we verbinding in de wijk en geven we jongeren een gezicht \u00e9n een stem in hun eigen buurt.’<\/p>\n

Lokale impact<\/strong><\/p>\n

Henri\u00ebtte Oosterhuis van de gemeente Enschede: ‘De kinderen gingen vol enthousiasme aan de slag en bedachten geweldige posters over hun wensen voor de buurt: van een visvijver tot een net om het voetbalveld beter af te schermen, meer speeltoestellen en minder drugsafval in de buurt. Het is inspirerend om te zien hoe betrokken ze zijn.’<\/p>\n

We breiden het initiatief nu uit naar andere gemeenten waar we concessiehouder zijn. Het doel is om op meer plekken in Nederland bij te dragen aan verbinding, zichtbaarheid en lokale impact.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Kinderen uit Enschede laten hun stem horen via buitenreclame   Global\u2019s Stem van de Straat zet buitenreclame in als maatschappelijk podium.  …<\/p>\n","protected":false},"author":19,"featured_media":12152,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-12148","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geen-onderdeel-van-een-categorie"],"acf":[],"yoast_head":"\nStem van de Straat: jongeren uit Enschede laten hun stem horen - Global Nederland<\/title>\n<meta name=\"description\" content=\"%\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/global.com\/nl\/stem-van-de-straat-enschede\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stem van de Straat: jongeren uit Enschede laten hun stem horen - 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