Competition offers €50,000 in digital outdoor advertising space for agency charity partner and Aer Lingus flight vouchers for winning entrants

 

Fri 2nd October 2026

Dublin, Ireland – Global has announced the launch of a Digital Outdoor Planning Competition, inviting new and emerging media planners to demonstrate their knowledge, creativity and strategic planning skills across Global’s digital outdoor network.

The competition is open to individual media planners, or teams of up to four people, who have worked in the media industry for less than three years.

Entrants are invited to develop a digital outdoor plan and rationale in response to the competition brief.

The winner will secure €50,000 of advertising space across Global’s digital outdoor network in 2027 for a charity chosen by their agency.

In addition, the winning entrants will receive Aer Lingus flight vouchers.

Digital outdoor enables brands to connect with audiences in multiple environments through engaging, high-impact formats. The competition has been created to celebrate and encourage the next generation of media planning talent, while showcasing the creative and strategic possibilities of the medium.

The judging panel includes:

  • Antoinette O’Callaghan, Head of Marketing, Global
  • Eoin Corrigan, Head of Marketing, Domino’s Pizza Ireland
  • Manuel Yocham, Experienced Media Practitioner
  • Maxine Hands, Head of Global Media & Digital, Tourism Ireland

 

Antoinette O’Callaghan, Head of Marketing at Global, said:

“We’re excited to launch this competition and give new and emerging planners the opportunity to put their digital outdoor knowledge into practice. We are looking forward to seeing fresh, creative thinking from the next generation of media talent – with the added benefit of supporting a worthy charity through the winning agency’s chosen cause.”

 

Full details are available from Global Agency Account Manager.