Global in Ireland have announced the expansion of their dX Network with the installation of their large format digital screen in Cork’s Mahon Point Shopping Centre.  With annual footfall in excess of 6 million, Mahon Point hosts over 60 retailers, as well as their popular weekly farmer’s market, and is the largest shopping centre across the county.

 

The full motion 5.5m x 2.8m, 4mm pixel screen will be the largest digital screen in Cork ensuring significant opportunity for delivering impact to audiences.  The launch continues Global’s progression as digital influencers in Outdoor advertising in Ireland and is a response to demand in the market for premium high impact digital sites.

 

Global’s premium mall network now reaches an estimated 2.8 million people per 14 day cycle across 5 retail locations; Dundrum, Mahon Point, The Square, Ilac Centre, Pavilions.

Colin Leahy, Managing Director of Global in Ireland said

”The launch of our dX screen is a significant milestone in our investment in digital Outdoor in Ireland.  The expansion to Cork gives our clients the opportunity to deliver significant impact for their brands and meet audience expectations with full motion graphics. ”