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Through analysis of existing industry research and the commissioning of dedicated studies and insight tools, at Global we have developed an in-depth knowledge of our outdoor advertising portfolio and its role in the broader advertising landscape.

Discover more by exploring the sections below.

insight tools

insight tools

Global's insight tools and audience research are used to better understand audiences and in turn, drive maximum value and increased relevance for advertisers and brands.

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research studies

research studies

Global's award-winning research and insights projects cover audiences and their behaviours, ensuring the team is armed with the most up-to-date, insightful, and local research possible.

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campaign toolkit

Global has created lots of helpful tools and resources to make it as easy as possible to plan and book the perfect outdoor advertising campaign.

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insight & intel newsletter

Looking for the latest and greatest from Global? Or simply want to keep up to date with what’s happening in Northern Ireland?

Our monthly newsletter is packed with new insights, research, featured campaigns, Global news and even newsworthy updates from Northern Ireland.

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audiences

With a presence right across Northern Ireland, Global’s outdoor estate reaches audiences in every postcode and in the heart of their local communities as they go about their day.

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careers.

careers.

careers.

careers.

Working at Global isn’t just a job – it’s an experience.

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