Global is delighted to announce that we’ve been shortlisted in three categories at this year’s prestigious PANI Awards, recognising excellence and innovation across Northern Ireland’s advertising and media industry.
The shortlist was revealed on Thursday 23rd October 2025, and Global is proud to be recognised in all three media owner categories:
Best Aimed at Increasing/Delivering Audience Engagement – for research initiative, All Eyes on Bus
Best Aimed at Growing/Enhancing the Audience Base or Benefiting and Improving the Media Brand – for live audience insider event, State of the Nation
Media Owner Sales Team of the Year
In addition to our nominations, Global is also a proud sponsor of the Best Cross-Format Campaign award within the Outdoor category, further demonstrating our commitment to celebrating creativity and collaboration across the industry.
The PANI (Publicity Association Northern Ireland) Awards are one of the most highly regarded events in the local marketing and communications calendar. Established in 1958, PANI provides a vibrant forum for the industry to connect, learn, and celebrate. The annual awards, first held in 1977, have become a cornerstone event recognising the very best creativity, innovation, and effectiveness across Northern Ireland’s advertising and design sectors.
This year’s ceremony will take place on Thursday 20th November 2025 at the Culloden Estate and Spa, under the theme “The Wonderful World of Advertising.” The event will shine a spotlight on the groundbreaking ideas, powerful campaigns, and dedicated teams that continue to drive the industry forward.
“We’re thrilled to be shortlisted in three categories at this year’s PANI Awards. It’s a fantastic recognition of the creativity, collaboration, and dedication that our team brings to every project. We’re proud to represent Global among such an inspiring line-up of industry talent.”
Ryan Hoy, Marketing Manager at Global Northern Ireland
Global would like to wish all nominees the very best of luck on the night – we can’t wait to celebrate the incredible achievements across Northern Ireland’s media and advertising community.
