ni 216.73.216.172

want more information, or to enquire about advertising with us?

Global is the leading provider of bus advertising in Northern Ireland through an exclusive partnership with Translink.

As one of the most versatile and customisable advertising platforms, bus advertising offers much more than a means to communicate with those travelling on the bus. Instead, bus advertising provides the ability to drive mass awareness by reaching right across NI, or by being tailored to target your specific hyperlocal area. This is all achieved through the scale achieved by the 3,600+ advertising opportunities available throughout Northern Ireland across Belfast Metro, Foyle Metro in Derry~Londonderry, Ulsterbus and Urby services.

Bus Planning Guide  |  The Power of Bus advertising  |  Costs & Pricing | Translink

 

no obligation

Have a campaign in mind or just looking for more info?

Whether you’re looking to advertise across our extensive outdoor estate, the UK’s best-loved radio stations or DAX – our pioneering digital advertising exchange, our team are ready to help.

Use the form opposite to enquire or arrange a no-obligation chat with a member of our Belfast-based team.

Alternatively – Call 028 4451 1888 or Email belfast@global.com

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explore bus advertising

bus formats

bus formats

With different formats available we'll have a solution that meets your campaign and budget needs. Discover more about the different bus advertising formats here.

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bus benefits

bus benefits

Bus advertising is one of the most flexible and customisable forms of advertising there is. Discover more about the great benefits here.

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translink services

translink services

Through an exclusive partnership with Translink, Global is the sole provider of bus advertising on Translink vehicles covering all bus routes in Belfast, Derry~Londonderry and all towns and cities throughout Northern Ireland.

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costs and pricing

costs and pricing

Our years of bus advertising experience alongside local knowledge allows us to deliver a cost-effective bus advertising solution for you – reaching your audience at the right time, in the right place, and at the right price.

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bus planning guide

bus planning guide

Avoid budget waste and get maximum value from your bus advertising in Northern Ireland by downloading our short bus planning guide.

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power of bus

power of bus

Our Thinking Outside the Bus case study showcases the power of bus advertising and its ability to effectively ignite action from audiences and generating online traffic.

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bus success stories

Our local Northern Ireland clients have found bus advertising to be a perfect solution to meet their needs. Take a look at what they had to say.

Bus advertising has been very successful, we’ve had a great response from customers and would recommend it to others. The Global team in NI are friendly & knowledgeable at helping us to target thousands of potential customers every week through our branding campaign.

Andras House Hotel Group

Our bus advertising campaigns have allowed us to reach those who don't use social media, or aren't aware of us at all. The value has been proven to us by new service users who have reached out to us after seeing our campaign.

Belfast & Lisburn Women's Aid

We needed to reach specific areas with our campaign and bus advertising delivered in areas were other formats were less available. Bus offered consistent coverage in areas we couldn’t reach in other ways.

Phoenix Natural Gas

We were able to target bus Supersides to the locations of schools. It’s a format we have used successfully to reach parents across Northern Ireland and increase awareness of our Education Matters campaign.

Department of Education

Due to the sensitive nature of our campaign, bus T-Sides were a strong solution. Their mobile nature delivered brand safety and avoided potential damage which may have occured on other static outdoor site types.

Department of Justice

Bus Mega Rears were the perfect choice to deliver safe but unmissable stand out amongst drivers for our campaign. Placed head-on, these bus adverts placed our message at the point of danger when people were driving and most at risk.

Department for Infrastructure

recent brands advertising on bus

Have a question about bus advertising?

Drop our friendly team a quick email and we’ll happily do our best to answer within 24 hours.

bus reach

87%

of adults 15+ reached with Bus T-Sides

79%

of adults 15+ reached with Bus Supersides

83%

of adults 15+ reached with Bus Rears

looking to reach a local audience with bus advertising?

We can tailor any bus campaign to reach your local audience. Simply click the links below to read more about what we can offer in that location.

Belfast

Derry~Londonderry

County Down

County Antrim

Country Armagh

County Londonderry

County Tyrone

Country Fermanagh

production specs

Click below to view our library outdoor production specifications

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large format

large format

Classic billboards and large format digital billboard opportunities located across Northern Ireland are the ideal means of delivering increased campaign impact and flexibility.

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small format 6 sheets

small format 6 sheets

6 sheets are bright, at eye level, and reach a wide variety of audiences as they go about their daily routines.

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careers.

careers.

careers.

careers.

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