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Connect with huge audiences across the West Midlands and unlock the full commercial power of music and entertainment.

2.1m

people entertained each week

radio in the west midlands

We’re home to some of the biggest and best-loved commercial radio stations in the West Midlands. Let Global help your brand reach new customers in 2023

get in touch

Whether they turn up the feel good with Heart, or enjoy the relaxing music mix of Smooth Radio, connect with Capital, the No.1 hit music station, or choose Classic FM the home of classical music in the UK

52%

tune into one of our stations each week

DAX

DAX (our Digital Ad Exchange) puts your ads into the best audio content via connected radio, music streaming and podcasts, allowing you to deliver personalised and relevant ads to the audiences in the West Midlands who are most likely to engage with your brand.

who our brands reach

capital birmingham

capital birmingham

360,000 listeners | 60% female | 49% ABC1 adults | 48% age 25-44

heart west midlands

heart west midlands

645,000 listeners | 60% female | 50% ABC1 adults | 42% age 25-44

smooth radio west midlands

smooth radio west midlands

592,000 listeners | 55% female | 49% ABC1 adults | 52% are under 55

classic fm midlands

classic fm midlands

997k listeners | 52% male | 66% ABC1 adults | 41% are under 55

(Sources: RAJAR Q3 2024 (6 months)/Total Global (UK) reach in Union of Capital Birmingham, Heart West Midlands & Smooth Radio West Midlands combined TSA. RAJAR Q3 24 Results in station’s own TSA. Weekly reach 15+.)

where next?

outdoor

outdoor

We have an extensive portfolio of over 11,000 sites in the West Midlands, combining roadside posters, premium digital screens, buses and more our outdoor inventory reaches over 75% of the population.

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west midlands

west midlands

Global is committed to providing your business with exciting and powerful advertising opportunities across radio, outdoor and DAX (our Digital Ad Exchange).

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regions

regions

Looking to target a different region? We entertain and reach over 51 million individuals across the UK every week.

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careers.

careers.

careers.

careers.

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