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Connect with huge audiences across Aberdeen and unlock the full commercial power of music and entertainment.

38%

people tune into one of our stations every week

radio advertising in aberdeen

How to build your brand with radio. Whether they turn up the feel good with Heart Scotland, or enjoy the relaxing music mix of Smooth Radio Scotland, or choose Classic FM Scotland the home of classical music in the UK, our stations can help your brand build a deeper and more effective connection with listeners across Aberdeen.

More.

DAX

DAX puts your ads into the best audio content via connected radio, music streaming and podcasts, allowing you to deliver personalised and relevant ads to audiences in Aberdeen who are most likely to engage with your brand. More.

who our brands reach

heart scotland

heart scotland

385,000 listeners | 60% female | 50% ABC1 adults | 38% aged 25-44

smooth radio scotland

smooth radio scotland

369,000 listeners | 60% female | 49% ABC1 adults | 50% are under 55

classic fm scotland

classic fm scotland

306,000 listeners | 56% female | 75% ABC1 adults | 30% are under 55

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where next?

outdoor

outdoor

We have an extensive portfolio of over 1,800 sites in Aberdeen combining airport, roadside posters, premium digital screens, buses and more. Our outdoor portfolio reaches 75% of the city’s population.

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aberdeen

aberdeen

Global is committed to providing your business with exciting and powerful advertising opportunities across radio, outdoor and DAX (our Digital Ad Exchange).

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regions

regions

Looking to target a different region? We entertain and reach millions of individuals across the UK every week.

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(Sources: * RAJAR Q3 2024 (6 months)/Total Global (UK) reach in Heart Scotland East TSA **RAJAR Q3 24 Results in station’s own TSA. Weekly reach 15+.)

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careers.

careers.

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