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We can help you drive brand awareness, brand relevance or brand fame for your business, across our Roadside & Transport portfolios. The best campaigns will include the right mix of both elements.

We have an extensive portfolio of over 4,600 sites in Edinburgh, combining roadside posters, digital screens, buses and more. Our outdoor inventory reaches 60% of the city’s population.

roadside

In a variety of shapes and sizes, we all see billboard advertising. Everyone who steps outside to make a journey to work or school, to visit friends or to go to the shops is exposed to them.

There is no greater way of delivering more brand relevance, awareness or fame than with a high presence along the main routes leading in and out of the city or on the high streets of Edinburgh with roadside outdoor.

Choose from…

  • Billboard advertising on large or premium sites in Edinburgh offers creative flexibility for making an attention-grabbing brand message
  • Kiosks on the high street – a joint venture between Global and BT
  • 6 sheets directly outside Convenience stores offer the opportunity to influence shoppers about to enter the store as well as influence people passing these outlets daily

735

advertising sites

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reach of roadside

285k

adults

177k

affluent ABC1 adults

184k

homeowners

transport

Buses go where people go and are a big part of the community. Global is the main provider of bus advertising Edinburgh.

Choose from a wide portfolio of sites including…

  • Bus advertising on a range of formats across all the major bus fleets, including First Edinburgh C & B and Lothian Region Transport

3.2k

advertising sites

reach of transport

317k

adults

199k

affluent ABC1 adults

211k

homeowners

where next?

radio & entertainment

radio & entertainment

Connect with huge audiences across Edinburgh and unlock the full commercial power of music and entertainment.

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edinburgh

edinburgh

Global is committed to providing your business with exciting and powerful advertising opportunities across radio, outdoor and DAX (our Digital Ad Exchange).

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regions

regions

Looking to target a different region? We entertain and reach over 51 million individuals across the UK every week.

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(Sources: Target Group Index, Department for Transport. TGI GB March 2024)

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