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We can help you drive brand awareness, brand relevance or brand fame for your business, individually across our roadside & transport environments. The best campaigns will include the right mix of all elements.

We have an extensive portfolio of over 1,000 sites in Reading combining, roadside posters, premium digital screens, buses and more. Our outdoor portfolio reaches 63% of the city’s population.

roadside

In a variety of shapes and sizes, we all see billboard advertising. Everyone who steps outside to make a journey to work or school, to visit friends or to go to the shops is exposed to them.

There is no greater way of delivering more brand relevance, awareness or fame than with a high presence along the main routes leading in and out of the city or on the high streets of Reading with roadside outdoor.

Choose from…

  • Billboard advertising on large or premium sites in Reading offers creative flexibility for making an attention-grabbing brand message
  • Kiosks on the high street – a joint venture between Global and BT
  • 6 sheets directly outside Convenience stores offer the opportunity to influence shoppers about to enter the store as well as influence people passing these outlets on a daily basis

300

advertising sites

reach of roadside

42%

adults

40%

affluent ABC1 adults

58%

age 15-34

transport

Buses go where people go and are a big part of the community. Global is the main provider of bus advertising in Reading.

  • Bus advertising on a range of formats across all major bus fleets including Reading Transport

780

advertising sites

reach of transport

41%

adults

40%

affluent ABC1 adults

57%

age 15-34

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where next?

radio & entertainment

radio & entertainment

Connect with huge audiences across Reading and unlock the full commercial power of music and entertainment.

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reading

reading

Global is committed to providing your business with exciting and powerful advertising opportunities across radio, outdoor and DAX (our Digital Ad Exchange).

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regions

regions

Looking to target a different region? We entertain and reach millions of individuals across the UK every week.

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(Sources: TGI GB March 2024, Department for Transport)

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