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Connect with huge audiences across the West Country and unlock the full commercial power of music and entertainment.

1.2m

people entertained each week

radio in the west country

We’re home to some of West Country’s biggest and best-loved commercial radio stations.

Whether they turn up the feel good with Heart, or enjoy the relaxing music mix of Smooth Radio, or choose Classic FM the home of classical music in the UK.

49%

tune into one of our stations each week

DAX

DAX (our Digital Ad Exchange) puts your ads into the best audio content via connected radio, music streaming and podcasts, allowing you to deliver personalised and relevant ads to the audiences in the West Country who are most likely to engage with your brand.

who our brands reach

heart west country

heart west country

576,000 listeners | 63% female | 56% ABC1 adults | 42% are between 25-44

heart west country (bristol/bath/weston)

heart west country (bristol/bath/weston)

225,000 listeners | 66% female | 57% ABC1 adults | 41% aged 25-44

heart west country (gloucestershire grp)

heart west country (gloucestershire grp)

108,000 listeners | 66% female | 56% ABC1 adults | 45% aged 25-44

heart west country (somerset tx)

heart west country (somerset tx)

102,000 listeners | 60% female | 57% ABC1 adults | 38% aged 25-44

heart west country (wiltshire)

heart west country (wiltshire)

139,000 listeners | 63% female | 59% ABC1 adults | 47% aged 25-44

smooth radio west country

smooth radio west country

151,000 listeners | 55% female | 38% ABC1 adults | 58% under 55

classic fm

classic fm

920,000 listeners | 52% female | 64% ABC1 adults | 37% are under 55

where next?

outdoor

outdoor

We have an extensive portfolio of over 10,000 sites in the West Country, combining roadside posters, premium digital screens, buses and more.

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west country

west country

Global is committed to providing your business with exciting and powerful advertising opportunities across radio, outdoor and DAX (our Digital Ad Exchange).

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regions

regions

Looking to target a different region? We entertain and reach over 51 million individuals across the UK every week.

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(Sources: RAJAR Q2 2024 (6 months)/Total Global (UK) reach in Heart West Country & Smooth Radio West Country combined TSA. RAJAR Q2 24 Results in station’s own TSA. Weekly reach 15+.)

careers.

careers.

careers.

careers.

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