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We know and assess our audience through our various measurement tools. We strive for professionalism in the outdoor advertising sector, by developing software that can evaluate your audience.

GIS - AXESOR

System integrating software, hardware, digital mapping and data bases (INE), to geographically project and analyse large volumes of data in a space.

GEOMEX 4.0

Audience measurement system for large format outdoor advertising and street furniture, providing us with data on coverage, impacts, GRPs and OTS of our products, providing information on socio-demographic profiles.

GEOBUS 4.0

The first tool for measuring outdoor advertising audiences on buses in Spain, including the EMT Madrid and TMB Barcelona urban lines.

This makes it possible to create specific bus routes and plan campaigns individually or in combination with other outdoor media (buses, street furniture, banners, etc.).

GEOESTACION

A pioneering indoor audience measurement tool designed specifically for train stations.

Geoestacion provides accurate metrics on coverage, impact, GRP, and OTS, offering advertisers and agencies key information to optimise their advertising strategies.

the value of data

studies and research

studies and research

We know our audience and their behaviours.

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success stories

success stories

We show the effectiveness of formats to reach your audience and achieve your goals.

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audiences

audiences

Specialists in national, local and international audiences.

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careers

careers

careers

careers

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