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select a scottish area:

We’re home to some of Aberdeen’s biggest and best-loved commercial radio stations.

Our radio brands include Heart Scotland, Smooth Radio Scotland, and Classic FM, plus there’s our extensive outdoor estate, including everything from billboards to bus advertising to choose from.

Combined, this extensive media portfolio provides the most entertaining and visible way of effectively advertising your business.

 

unparalleled coverage

470k

people entertained each week

1.8k

outdoor advertising opportunities

73%

reach of the consumer audience in the city

aberdeen

Aberdeen is a city in northeast Scotland. It is Scotland’s third most populated city and one of Scotland’s 32 local government council areas.

380k

residents

73%

of people will hear and see our adverts

awareness, relevance, fame

Helping advertisers to drive brand awareness, brand relevance or brand fame.

  • Awareness – delivering reach to multiple demographics at scale
  • Relevance – using smart, data led targeting to pinpoint your target audience at relevant touchpoint throughout the day
  • Fame – delivering standout, creativity and impact

Every business, big or small, is looking for affordable advertising solutions. Our local account management teams are available to help you deliver your advertising solution tailored to your commercial objectives and budget.

demographics

3.8m

Global's radio listening hours

75%

combined reach of ABC1s

71%

combined reach of homeowners

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where next?

radio & entertainment

radio & entertainment

Tune into our radio audience in Aberdeen.

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outdoor

outdoor

We can help you drive brand awareness, brand relevance or brand fame for your business, individually across our roadside, transport & airport portfolios. The best campaigns will include the right mix of all elements.

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regions

regions

Looking to target a different region? We entertain and reach over 51 million individuals across the UK every week.

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(Sources: RAJAR Q3 2024 (6 months)/Total Global (UK) reach in Heart Scotland East TSA. TGI GB 2024 March)

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