uk 18.221.175.164

want more information, or to enquire about advertising with us?

Your privacy is important to us. We want to better help you understand how and why we use your data. View our Privacy Statement for more details.

We also use cookies on for personalisation, analytics and ads. By continuing to browse you are agreeing to our use of these cookies.

At Global, we’ve established an advertising product to reach both local and national audiences at speed, scale and with a high degree of flexibility. Global has partnered with a wide network of bus companies to achieve this and secured the rights to supply their advertising.

Global is one of the largest providers of bus advertising in the UK and has contracts with large and small bus companies to maximise their advertising opportunities. Clients can choose to use one or multiple bus operators.

It is very important to Global that our bus partners have impeccable green credentials.

first bus

1 in 5 of all buses is a First Bus.

Global manages all First Bus’s advertising, both inside and outside their buses. Advertising opportunities include wrapping a bus to smaller formats on the sides and rear.

First Bus is one of the UK’s largest bus operators, with bus routes ranging from Aberdeen and Manchester to Cornwall and Essex. First Buses in London are part of TfL.

First Bus operates over 4,500 buses carrying over a million passengers a day from 51 depots. They are committed to operating a zero-emission bus fleet no later than 2035.

Coverage

First Bus is a division of FirstGroup. First Bus’s brands include First Aberdeen, First Glasgow, First Eastern Counties, First Essex, First South Yorkshire and Midlands, First Leicester, First Greater Manchester, First Potteries (North Staffordshire), First South Yorkshire (formerly First Mainline), First West Yorkshire, First Bradford, First Halifax, Calder Valley and Huddersfield, First Leeds, First York (including the York Park and Ride) First South West (formerly First Devon and Cornwall), Buses of Somerset. First Beeline, First Hampshire and Dorset and Bath Park and Ride Group.

To advertise on any First Bus in any location in the UK, don’t hesitate to get in touch with Global.

stagecoach

7,200 buses and 2.5 million passengers daily.

Stagecoach is an exclusive bus advertising partner. Global Account Managers can book advertising across all the company’s bus routes.

Since 1980, Stagecoach has transported nearly 900 million bus passengers per year. From Cambridge to Canterbury or Liverpool to London, the company offers advertisers a diverse range of locations in over 100 towns and cities. Stagecoach owns megabus.com.

Stagecoach is constantly investing in newer and greener vehicles. £630 million has been spent on greener regional buses since 2015.

Coverage

Stagecoach bus routes cover Aberdeen, Cambridge, Canterbury, Cardiff, Carlisle, Edinburgh, Exeter, Glasgow, Hull, Inverness, Lincoln, Liverpool, London, Manchester, Newcastle, Newport, Portsmouth, and Sheffield.

Get in touch to book your Stagecoach bus advertising.

arriva

5,000 buses across the UK.

Global manages the advertising space inside and outside of all Arriva buses. Arriva Group, based in Sunderland, is one of the UK’s oldest bus operators.

Arriva London has been operating buses in the capital since 1980, with over 100 routes under contract to Transport for London. Of Arriva London’s fleet of 1600 vehicles 300 are Routemasters. Arriva London transports over 300 million passengers across the city.

Arriva accounts for over 2 billion passenger journeys across 14 European countries annually. Arriva’s brands include the University Hopper Bus, Green Line Coaches, Arrivarail and Arrivaclick.

Coverage

Arriva operates buses across the UK, including London, Yorkshire, Midlands, Herts, Essex, Kent and Surrey.

To book your Arriva bus adverts, contact Global.

TfL buses

7,700 vehicles operating across 675 routes, 312m passengers.

Global is the official media partner for Transport for London.

TfL and Global help clients reach millions of customers travelling on the TfL network every day in London. Global can book and help plan your campaign as we exclusively manage the advertising contracts across all Transport for London buses and Victoria Coach Station.

TfL buses travel a staggering 286 million miles yearly. London Bus Services Limited (London Buses) is also part of Transport for London. London passenger journeys accounted for 52% of all passenger journeys made by local buses in England.

TfL advertising is proving popular, with over £122 million spent on TfL advertising in 2023. In fact, a third of the UK OOH industry’s £1.2 billion spent was in London in 2022. Read more about the study.

TfL is dedicated to reducing emissions in the capital and has invested in 3,835 hybrid buses, 950 electric buses, and 20 hydrogen fuel cell vehicles. TfL carries over 312m passengers a year.

national express

1600 Buses (10 depots).

Global is contracted to organise and book all advertising, inside the buses and on the outside, on all National Express West Midlands buses. Passengers take over 174.8 million bus journeys in the West Midlands annually.

In July 2020, NX Bus West Midlands launched its first electric vehicle bus fleet out of Birmingham and now operates over 100 electric buses.

Coverage

National Express (NX) Bus West Midlands is the largest local bus operator in Birmingham, Coventry and Wolverhampton. They are a wholly owned subsidiary of National Express Group plc.

To advertise on a National Express bus in the UK, please get in touch with Global.

abellio london

“We carry 150 million customers every year” Jon Eardley, MD

Abellio is contracted to TfL to operate over 800 buses across six Central, South and West London depots, carrying over 150 million customers annually. Abellio has 2500 employees who operate 51 bus routes. The bus company is one of London’s fastest-growing bus operators.

Like many Global bus company partners, Abellio is committed to a cleaner, greener capital. Abellio’s 111th electric bus went into operation in July 2023. Abellio Bus is part of Transport UK, which operates four rail companies. East Midlands Railway, Greater Anglia, Merseyrail, and West Midlands Trains and in 2023 employed 15,000 people.

go-ahead bus

5550 buses, 25% of all London buses.

The Go-Ahead Group plc is a transport company based in Newcastle. One of Global’s media partners, Go Ahead operates across the UK, Ireland, and Singapore.

Go Ahead operates approximately 5,550 buses across the UK, with ‘Go Ahead London’ running 2350 vehicles, making it the largest bus company in the capital. Go-Ahead manages routes within the capital on behalf of Transport for London (TfL).

Go-Ahead Bus converted its Waterloo bus garage into Europe’s largest all-electric fleet and depot facility, which won the 2019 Energy Globe Award (Nature’s Nobel Prize).

Coverage

Brands include Brighton and Hove Bus Company, East Yorkshire, Go-Ahead London, Go East Anglia, Go North East, Go North West, Go South Coast, Metrobus, Oxford Bus Company, More Buses and Go South West.

To book bus advertising with Go-Ahead Bus, contact Global.

more Global media partners

discover more

other partners

Blackpool Transport

135 buses, 25 trams. Proudly serving Blackpool, Fleetwood, Thornton Cleveleys, Lytham St Anne’s and Poulton-le-Fylde with friendly and reliable transport for over 100 years, Blackpool Transport offers a wide range of advertising opportunities all of which can be arranged through Global.

Bristol Community Transport

Accessible, door-to-door Dial-A-Ride services, Shopping Trips, Days Out and Group Transport for those who find accessing public transport difficult.

Bournemouth Transport

One of the oldest bus companies in the UK, Bournemouth Transport is part of More Buses (which is owned by the Go-Ahead Group). Their buses travel all over Bournemouth, Poole and Dorset.

Cardiff Bus/Cardiff City Transport

Formed in 1902, the company now carries 100,000 passengers every day on 3,000 journeys covering 27,000 miles.

Compass Travel

Compass Travel operates over 100 buses in East and West Sussex, Brighton and Surrey. You can advertise on most of their buses inside rear and side panels.

Finglands

Bus and coach operator in Rusholme, Manchester.

Go Whippet

Whippet Coaches became part of the Ascendal Group runs local buses and coaches un local buses in Cambridge / East Anglia, transporting over 1m passengers in 2018.

Ipswich Buses

Ipswich Buses, transports approximately 20,000 passengers across South Suffolk and Essex daily. Global manages advertising on Ipswich Buses.

Lothian Buses

With 70 services and 700 buses, Lothian Buses has been keeping Edinburgh moving for over 100 years, connecting the city and the Lothians. They employ over 1700 drivers who transport circa 1.2m passengers a year.

Metroline Group (1989)

Based in London, Metroline launched England’s first zero emissions double deck Hydrogen vehicle in 2021. Metroline’s bus routes operate under contract to Transport for London (TfL).

Mccolls Group

McColl’s Bus Services is a bus operator based in Greenock, Scotland. They offer local bus services throughout Dunbartonshire and Glasgow. Their fleet is approximately 30 buses.

Newport Transport

FlixBus is run by Newport Transport which operates buses in South Wales. The company has a fleet of 33 fully electric buses.

NAT Cardiff (New Adventure Travel)

New Adventure Travel operate 150 vehicles. Buses travel across Cardiff, Newport, Pontypridd, Swansea and Vale of Glamorgan. You have the choice of advertising inside or on the outside of the vehicle. Brands include Cardiff’s CrossCity buses.

Norfolk Park and Ride

Norfolk Park and Ride is operated by Konectbus buses. Their buses now travel across most of Norfolk.

Nu-Venture Coaches

Nu-Venture bus services have a depot in Aylesford near Maidstone.

Perryman's Buses

Perryman’s Buses are operated by Borders Buses based in Scotland. Borders Buses operates a network of bus routes across the Scottish Borders, Carlisle, East Lothian, Midlothian and Edinburgh areas.

Plymouth Citybus

Plymouth Citybus operates buses across Plymouth and the surrounding area. They are owned by The Go-Ahead Group.

Preston Borough Transport

Preston Bus provides bus services in the Lancashire area.

Reading Buses

Providing bus links around Reading and across the Thames Valley; operates a fleet of 147 buses.

Red Rose

Red Rose offers a local bus service in Buckinghamshire, Hertfordshire and Oxfordshire. Red Rose Travel has a fleet of over 30 vehicles.

Roberts Coaches

Independent Coach Company based in Leicestershire founded in 1995.

Rossendale Transport

Rosso Bus operates a network of local and intercity buses from Rossendale, Greater Manchester, Blackburn and Burnley.

Rotala

Rotala owns several bus companies, including Diamond Bus (East Midlands), Diamond Bus North West and Preston Bus.

Scarborough and District Bus

Bus travel in Hull, East Yorkshire and the North. They are owned by The Go-Ahead Group.

Southdown PSV

Southdown is now part of Metrobus, which is owned by The Go-Ahead Group.

Stephensons Of Essex

Stephensons of Essex Ltd operates buses in Essex, Cambridgeshire and Suffolk.

Sullivans Buses

The bus company operates a fleet of 100+ vehicles in North London.

TfGM

The Bee Network is operated by TfGM in Manchester. TfGM stands for Transport for Greater Manchester. TfGM owns Metrolink. More than 5.6 million journeys are made across Greater Manchester’s transport network each day. TfGM is a local government body.

TfGM assets include 99 Metrolink stops, 134 tram vehicles, 13 City Centre Free Buses, 15+ transport interchanges and bus stations and various digital screens.

Global is the exclusive media partner for buses and trams in Manchester.

Thamesdown Transport

Swindon’s Bus Company owned by the Go Ahead Group since 2017 (Go South Coast). Offers on-bus internal and external advertising opportunities.

Xelabus

Xelabus is a family-owned transport business and has been running buses since 2010 in Southampton, Hampshire.

Other Global Partners include:

London Sovereign, London United, Norfolk Green, Tower Transit and Norfolk Green.

careers.

careers.

careers.

careers.

Working at Global isn’t just a job – it’s an experience.

global careers