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Want your brand to be seen across Greater Manchester? Bus advertising in Manchester is a simple way to keep your business visible on the routes people use every day.

As the UK’s largest bus advertising provider, Global works with Stagecoach, Arriva, First Bus and Go-Ahead to run campaigns on buses across Manchester city centre, Deansgate and Spinningfields, Piccadilly and the Oxford Road corridor, and key commuter routes across the wider region.

Whether you’re a local business looking to drive footfall or a larger brand wanting stronger local visibility, bus advertising helps keep your message in view across busy roads, high streets and neighbourhoods, from the Northern Quarter and Ancoats to Salford Quays, MediaCity, Trafford Centre and the suburbs across Greater Manchester.

If you want to explore formats, routes and costs, get in touch and we’ll talk you through the options.

get in touch

passengers

Transporting shoppers, commuters, students and local residents, Manchester’s buses reach a broad cross-section of people every day. From the city centre to Salford, Trafford and the wider Bee Network, bus advertising helps your business stay visible where people travel, shop and spend time.

106m

annual bus journeys

Global is the media partner for all Stagecoach buses.

With 7,200 buses and 2.5 million passengers daily, Stagecoach offers advertisers a diverse range of locations in over 100 towns and cities.

Global manages the advertising space inside and outside all Arriva buses.

From Merseyside to Manchester, Arriva boasts a fleet of 5,000 buses running across the UK.

Global is the media partner for all 5,500 Go Ahead buses across the UK.

Go North West run an extensive network of routes covering some of the busiest areas of Greater Manchester and Salford.

Global manages all First Bus’ advertising, both inside and outside their buses.

First Bus operates around 4,500 buses carrying over a million passengers a day from 51 depots, meaning that 1 in 5 of all buses is a First Bus.

demographics

Of all adults seeing bus adverts every week, 53% are ABC1.

Of all adults seeing bus ads every week, 795k are daily radio listeners.

41% of adults aged 25-44 see bus advertising every week.

reach

Bus advertising in Manchester reaches over 2.2 million adults every fortnight, helping your message stay visible across major high streets, Manchester city centre and local communities across Greater Manchester.

If you want to reach consumers and commuters on the move, it’s a strong channel for broad local coverage.

Source: Route

2.2m

reached by bus advertising

proof it works

Why advertise if you can’t measure success?

Before your campaign goes live, we use audience and route data to help choose buses that match the people and areas you want to reach. Once the campaign is live, we can provide proof of posting so you know your ads are up and running.

After the campaign, we can share a clear review of how it performed , so planning your next campaign is simpler.

why Global?


Global is the largest provider of bus advertising nationwide.


Reach 2.2 million adults every fortnight across Manchester city centre, Stockport, Salford, Trafford and the wider Bee Network.


We’ll help you choose the right formats, routes and budget to build a campaign that fits your business.

bus advertising formats

Here are the bus advertising formats available in Manchester, from rears to full bus wraps. Explore each format below to see how it works, view examples and find the right option for your campaign.

mega rear

bus rear advertising

Manchester Mega Rear Total Jobs

 

Advertising on the entire back of either a double or single-decker bus is the perfect large-format solution when targeting in-car audiences. The format has a great presence in cities and town centres and is known to be highly memorable.

mega t-side

Mega T-Side Advertising

Mega T-Side London Bus Loaf campaign – global

 

These provide a much larger creative canvas than the standard T-side, especially in landscape.

rear

Bus Rear Advertising

Bus Rear NHS Oxford Thames Valley

 

Bus rears offer advertisers coverage with low CPT levels at scale. With a local presence on a national level, this format delivers messaging to areas where no other outdoor formats often exist.

superside

Superside Bus Ad in Manchester, North West – Global

This format is pavement-facing and is positioned high up on the bus for optimum visibility. Supersides provide competitive levels of rare broadcast coverage and are ideal for retail environments. Making 95% pedestrian impacts on high streets across the UK, superside ads deliver prompts to purchase in the right place and at the right time.

t-side

T-Side Bus Ad in Manchester, North West – Global

T-Sides are commanding and give brands optimum visibility – always seen above environmental clutter. They offer very high levels of broadcast cover, with a balanced audience split of 45% vehicular VS 55% pedestrian delivery.

View Manchester T-Sides

wrapped bus

Wrapped Bus in Manchester, North West – Global

A full bus wrap is a high-impact way to get your business seen. Great for brand launches, product launches or campaigns that need to stand out, bus wraps in Manchester take your creative across the city in one bold, mobile format.

View Manchester WRAPs

How much does bus advertising in Manchester cost?

The cost of bus advertising in Manchester depends on the format you choose, how many buses you want, how long the campaign runs and the time of year. A smaller rear campaign will sit at one end of the scale, while a larger wrap campaign across multiple buses will cost more.

If you want a tailored quote, tell us what you’re trying to achieve and we’ll put together a recommendation for your budget.

brand experience

Bus advertising in Manchester can also sit alongside other channels, from radio and roadside to digital and live brand activity. If you want to build a wider local campaign, we can help you create the right mix around your audience, area and budget.

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Thinking about trams too?

If you want your campaign to cover Metrolink as well as buses, take a look at our tram advertising page. It covers formats including tram wraps and gives you more detail on pricing and options.

find out more

Looking to advertise nationwide?

Read more about about our national bus advertising offering. We have built up a connected network of outdoor opportunities, formed from thousands of individual town and citywide partnerships across the UK.

production specs

Click below to view the full library of bus artwork requirements.

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where next?

outdoor

outdoor

We can help you drive brand awareness, brand relevance or brand fame for your business, individually across our road, rail & retail environments. The best campaigns will include the right mix of all three elements.

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radio and entertainment

radio and entertainment

Tune into our radio audience in Manchester.

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regions

regions

Looking to target a different region? We entertain and reach over 51 million individuals across the UK every week.

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careers.

careers.

careers.

careers.

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