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Tram advertising gets your brand in front of commuters, shoppers, students and city-centre workers in places such as Manchester, Sheffield, Birmingham, Nottingham, Edinburgh, London and Blackpool.
One of the best things about a tram ad is the dwell time, giving your message more chance to land while passengers wait and travel.
This page covers where tram advertising runs, who it reaches, available formats including tram wraps, and tram advertising costs.
audience
65% of tram users are in professional or managerial roles.
59% of those travelled 5 or more times a week are ABC1
37% of regular tram journeys are made by people aged 15 to 34.
Source: TGI, Department for Transport (2016/17)
Tram advertising is a simple and effective way to reach local audiences. Contact us today to see how we can help you reach your audience.
Tram advertising formats (including tram wraps)
Tram advertising includes a range of formats, and the right option depends on your budget, your audience and what you want the campaign to achieve.
Common tram advertising formats include external tram panels, which run along the side of the tram for broad visibility across the network; full tram wraps, where the whole tram is branded for maximum impact; internal tram panels, which place your message inside the carriage while passengers travel; and platform advertising, which reaches people while they wait to board.
If you are not sure which tram format is right for your campaign, our team can talk you through the options and recommend the best fit.
