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select a midlands area:

We’re home to some of the Midland’s biggest and best-loved commercial radio stations.

Our radio brands include Heart, Capital, Smooth Radio and Classic FM, plus there’s our extensive outdoor estate, including everything from billboards to bus advertising to choose from.

Combined, this extensive media portfolio provides the most entertaining and visible way of effectively advertising your business.

unparalleled coverage

2.9m

people entertained each week

21k

outdoor advertising opportunities

82%

reach of the consumer audience in the region

midlands

A region of central England, commonly subdivided into the East and the West Midlands.

The East Midlands includes the historic and geographic counties of Lincolnshire, Northamptonshire, Derbyshire, Nottinghamshire, Leicestershire, and Rutland.

The West Midlands comprises Staffordshire, Warwickshire, Shropshire, Herefordshire, and Worcestershire

5.9m

residents

82%

of people will hear and see our adverts

awareness, relevance, fame

Helping advertisers to drive brand awareness, brand relevance or brand fame.

  • Awareness – delivering reach to multiple demographics at scale
  • Relevance – using smart, data-led targeting to pinpoint your target audience at relevant locations or touchpoints throughout the day
  • Fame – delivering standout, creativity and impact

No one else can deliver unparalleled coverage as Global does, nor compete with our strong regional presence and knowledge.

demographics

26m

Global's radio listening hours

82%

combined reach of ABC1s

82%

combined reach of homeowners

where next?

radio & entertainment

radio & entertainment

Tune into our radio audience across the Midlands.

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outdoor

outdoor

We can help you drive brand awareness, brand relevance or brand fame for your business, individually across our road, rail & retail portfolios. The best campaigns will include the right mix of all three elements.

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regions

regions

Looking to target a different region? We entertain and reach 51.7 million individuals across the UK every week.

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(Sources: *RAJAR Q3 2020 (6 months)/Total Global (UK) reach in Heart West Midlands, Capital & Gold East Midlands combined TSA **Q3 20 RAJAR trading figures are based on the Q1 survey, but run on a 12 month roll with updated census data. Results in station’s own TSA. Weekly reach 15+,Target Group Index)

proof that it works
lancôme

Looking for the success stories? We have an ever-growing library of case studies demonstrating how we helped brands achieve their campaign goals.

View case study
purplebricks

The objective was to raise awareness and consideration of Purplebricks and to increase current interactions with the brand to drive volume into their conversion funnel.

View case study
talktalk

TalkTalk partnered with Global to build brand awareness, engagement, fame and ultimately consideration for their brand.

View case study
Lancome case study
Purple Bricks TCP London Underground campaign - Global
Talk Talk - teaser

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